Alexa Chung 2025. Chung happened to be in town on a design visit for her new collaboration with madewell, her first since 2011. Alexa chung has revived her beloved barbour collaboration based on an “entirely selfish endeavour”:

Titled “the edit by alexa chung,” the collection. Barbour has a new creative director for its autumn/winter 2025 collection, and it’s none other than tastemaker alexa chung.